Dog pisses on the cracks. de Saussure
said as much: Sign is a signifier.
We drive up the black highway,
reading the language of short signs
and translating the body language
of roadkill. The council writes its code
in spring yellow. Esoteric knowledge
creates them and us. Who writes has a plan:
who executes has a duty. This old town
has its own babble and squeak, from
the foul smell of the piggery up one end
to the sweet smell of processed oats
up the other.
Ferdinand de Saussure
ReplyDeletehow can you be so sure
that the sign is an arbitrary thing?
(so sing!)